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PR Campaign Book focusing on Social Media to help our stakeholder, KSpace Contemporary Art, plan how to get more engagements on their Social Media accounts and make their name known by using social media. My group and I conducted our primary research interview face-to-face and through social media survey to find out what social media platform they use to get information regarding local businesses such as KSpace, who is uncharged of Dia De Los Muertos, and what types of companies they would love to support. We planned our goals and strategies and worked with the budget to figure out how much it would cost to advertise and market KSpace. We created a timeline from May to December and worked with the evaluation and stewardship.

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